As I prepare to launch my own marketing agency for authors and publishers, I am curious to hear what you all, the authors and publishers of the world, want out of a marketing partner. Hungry Eyes Marketing’s mission is to provide you all with the services you need to help get the results you expect. So what are these services?
As I stated in a previous post, I will be offering a variety of services, from press releases to book trailers. Which services are you most interested in? Also, are you more interested in purchasing services a la carte or in a package form. For example, I am considering offering a variety of marketing packages that will provide authors/publishers with comprehensive marketing campaigns at rates that fall below what these services would cost if purchased individually. Package examples may include:
- A pre-publishing package – Author headshot, book cover, author bio, book synopsis
- A first book package – Press release, press release distribution, a Facebook page and a video teaser or trailer
- The author branding package – Press release, press release distribution, listing on Profnet, Facebook page, Twitter handle and blog